SB24-205 burdens Colorado with the most extreme AI regulations in the country. Instead of targeting discrimination, which is already prohibited, it saddles schools, hospitals, small businesses, and local governments with costly red tape. These mandates drain resources from classrooms, patient care, and community services, while discouraging responsible use of technology.
If nothing changes, the law risks driving jobs and innovation out of Colorado, reducing consumer options, and leaving the state at a serious disadvantage, falling behind other states that are moving forward with practical rules that attract investment, talent, and opportunity.
The Consumer Protections for AI Interactions framework provides the right fix. It safeguards Coloradans against discrimination and deception while ensuring AI is used fairly and transparently. It requires clear disclosure when AI is involved in important areas like healthcare, housing, education, or employment—and makes clear that “the AI did it” is no excuse for breaking the law. This balanced approach protects people, gives small institutions workable rules, and allows Colorado to remain competitive as a hub for good-paying jobs and innovation.
The so-called AI Sunshine bill would go even further than SB24-205, imposing extreme requirements that no modern AI system can meet. It demands technically impossible disclosures, such as listing every personal characteristic behind an AI decision, that modern systems simply cannot provide. The result would be crushing costs, and liability for small businesses and public services, and job loss across industries while technology companies potentially withdraw services from Colorado altogether. Far from protecting people, these extreme rules would effectively ban AI, cutting off tools that improve education, expand healthcare, and create jobs. No other state has adopted measures this extreme. Moving in this direction would make Colorado an outlier, isolating the state from national and global innovation and weakening competitiveness just as others move forward.
Colorado needs safeguards that protect people and strengthen trust without shutting the door on innovation. The Consumer Protections for AI Interactions framework offers that balance: it delivers real safeguards, gives institutions clear responsibilities, and ensures the state remains a leader in technology and opportunity. Without this kind of practical solution, Colorado risks being left isolated, losing out on new jobs, new investment, and the tools that other states will use to build stronger schools, better healthcare, and a more competitive economy.